Sports Facilities Screens

Partnering with DMI, we created the Out of Home: Convenience campaign to spread the latest travel facts about traveling from Dulles Airport. To reach as wide an audience as possible, the media buy focused on sports facilities screens. That included inside DC United, inside/outside Capital One Arena, and inside/outside Nationals Park. With these locations came the need to individually tailor the message per deliverable. This corner screen on Capital One Arena is where my imagination took off!

Thanks to my own travels, not everything is generic stock footage.

Here’s a complete takeover of the Convenience campaign outside Nationals Park.

Display Locations

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Display B

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